Um espaço para trocarmos idéias sobre pesquisas em design, sustentabilidade, sociedade, arte educação e assim por diante.

A place to exchange views about researches in the fields of design, sustainability, society, art education and so on.

sexta-feira, 30 de março de 2012

sketch about a river


Once upon a time there was a river, a river called Real World, some liked to gently call it as ”Today”. It was a calm river, where everything happened slowly... And people lived comfortably floating on it, some with more comfort, other with less, but floating.... 
They were all looking forward, towards a mountain which stands at the end of that river. A small mountain called Tomorrow, beautifully standing under a sky called Dreams which reflected the river in a beautiful, almost unreal way.

However, the river was getting dirty, there was not enough fish for everyone anymore, but no one realized, because, there, everything happens smoothly, very slowly...
They only way to look sideways was if you had ideas. For that reason, one day, creative people who floated there could see how bad the river was becoming and started to fear that many of the population would never reach the mountain.
That was the moment when they saw an exit from the river! It looked shiny!  So they gently rowed their ways out...

This new river was actually a rapid; it presented all the solutions to heal the Real World River. 
The creative people became amazed and started to have more ideas! One after another! This rapid was sustained by ideas! The more ideas they had, the faster it became and more ideas could be generated! They decided to call this rapid as “self-sustainable idea rapid” but it was too long, so they gave a nickname: sustainability. The journey there was amazing! Many ideas, people building new ideas on top of each other’s, the river ran really fast and they traveled far far away on this delightful path!

They had many answers, every issue was dealt, every little problem from the Today River had now answers, they had many incredible concepts and they were eager to apply them on the Today River. For that reason, some of them decided to go back.
When they got there they found the same old sight: people quietly looking forward with empty eyes, the sky was getting blurry, but now in the place of the Tomorrow Mountain there was a big outdoor holding a paradise picture that they used to call “desired future”... it was all fake....

Nevertheless, the creative people wanted to put their ideas into practice to improve that river! And they got their hand on to start!

And until today they spend their whole days trying to explain and convince people about the existence of that rapid they found 30 years ago.... some still think they are insane...

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